A PERSONALIZED, PRESCRIPTIVE APPROACH TO HAIR CARE

We know for many consumers it’s not easy to determine which products are the right ones for you hair’s texture and needs or which will deliver the results you want. Is a two-step protein treatment right for you? Are you using the proper shampoo and conditioner? What products work best if you have braids? To take the guesswork out of choosing the right products, ApHogee came up with a personalized approach to getting hair care called Ask the Expert. All you have to do is answer four simple questions and you will receive a customized hair care regimen that addresses all your needs.

Let’s say your wavy or curly hair is pretty healthy but it’s definitely double-processed and you use hot tools almost every day. After taking all of these factors into consideration, our experts will offer the following recommendation: ApHogee Curlific! Textured Hair Wash to gently cleanse delicate strands, Curlific! Moisture Rich Leave-In to remove snarls and tangles after shampooing while providing heat protection during blow-drying, and Curlific! Texture Treatment, which restores elasticity to textured hair when used weekly.

You’ll find Ask the Expert on main menu bar, and it’s super easy to use. Just answer these four questions:

1.Hair Condition Is your hair mostly healthy and easy to maintain? Is it dry and dull? Is it brittle with some breakage? Or are you experiencing heavy breakage and splits?

2.Natural Hair Type Is your hair medium-thick and straight? Is it fine and limp, or wavy, curly and coily?

3.Special Effects Do you have virgin hair? Is your hair relaxed or straightened? Do you have single-process color or is your hair double-processed or bleached? Do you wear braids?

4.Heat Use Do you use heat to dry and style your hair or do you let it air-dry?

After we review your answers, you’ll see our recommendations. Our experts are also available to answer any other questions you might have. Just provide your name and email address and tell us what you want to know, and someone will get right back to you. Knowing which products are right for your hair type and texture has never been easier because at ApHogee we take hair care personally.

Tips & Tricks for our Two-Step Protein Treatment

Having trouble and need help using our Two-Step Protein Treatment? ApHogee is here to the rescue!!! Find out how to use the Two-Step Protein Treatment like an expert. 

1. WASH YOUR HAIR

In order for the protein treatment to properly bond to your hair, it is important your hair is clean. We suggest using our Shampoo for Damaged Hair. Once you rinse out the shampoo, towel dry your hair.

TIP: TRANSFER NEEEDED TREATMENT TO A NARROW TIP APPLICATOR BOTTLE FOR EASIER APPLICATION.

2. APPLY TREATMENT

To make life easier, split your hair up into sections. Start off with one section, apply Two-Step Protein Treatment and comb hair with a wide tooth comb. (TIP FOR CURLIES: After combing through your hair, ‘scrunch’ your hair as if you were applying mousse. It will help the treatment dry in the shape of your curl pattern.)

3. LET TREATMENT HARDEN & BOND

Use a hand dryer with low-medium heat and high air flow. Hand dryer is a last resort Hooded or hard hat dryer is best, as an alternative, you may use a hand held dryer. DO NOT use a plastic cap or touch your hair while it is drying. Depending on hair length, thickness etc. it will take about 20-45 minutes for the protein treatment to fully bond to your hair. You will know the protein treatment is complete when your hair feels like uncooked ramen.

4. RINSE YOUR HAIR

Let warm water run through your hair and gently rinse. Make sure all of the protein treatment is rinsed out. Then re-rise!

5.APPLY BALANCING MOISTURIZER (MUST DO)

Leave on for 2 minutes & then rinse.

YOU ARE DONE!

For seriously damaged hair, use once every 4-6 weeks, depending on your shampoo frequency. As your hair grows following the damaging event, you may find you can switch to a convenient, one-step, such as our Keratin Reconstructor and maintain your hair’s condition.

If you continue the regimen that caused the damage ( bleaching, relaxing, perming, high heat use)  you may find it best to continue regular use of the Two-Step Treatment.

Need something simpler and don’t have a dryer? As an alternative, try our easy to use Hair Strengthening Kit and you’ll be done in 15 minutes.